Internet Marketing Solutions

Internet Marketing comes in all shapes and sizes and so the answer to the question is, no, one size does not fit all. Each website business can employ vastly different tactics to accomplish the same results. There are many different ways in which to promote your online business, some will work for your individual business and those same tactics may not work for another. For example traditional marketing techniques such as banner advertising and ezine advertising may just not work for your home based business, they may be too costly or totally ineffective for your product niche. If this is the case, it may then become necessary to think outside of the box for cost effective internet marketing tactics.

One way to do this is to create test cells for different marketing campaigns. One way to accomplish this is through multiple landing pages for the same product. This tactic is fairly basic but is used widely in all marketing segments. In this way you can test the effectiveness of ad copy by varying the sales message on each landing page. To complete this tactic you can also vary the ad copy as well maintaining consistency within the campaign. This tactic has been used in the direct mail industry for many years.